This story was produced in partnership with Duracell. All opinions are mine alone. #DuracellOptimumBrandPartner I only share products that we use and love. To read more about my affiliate & disclosure policies, click here.
Raise your hand if your child has ever had a meltdown because the batteries in their favorite toy died in the middle of play time. (Insert ME raising my hand!) While the majority of our toys don’t require batteries, some of Eleanor’s very favorite ones do. She’s a happy clam when they’re working, but when the batteries die out of the blue, queue the potential for a meltdown. We found Duracell® Optimum batteries at Food Lion. I was excited to try them out.
How are duracell optimum batteries different?
Like other battery options, Duracell® Optimum batteries come in AA and AAA, which is really handy for both baby/toddler toys and preschool toys. They are made with a new, proprietary cathode system, which is what allows an electric circuit to be created (once a chemistry teacher, always a chemistry teacher, y’all haha). Compared to the Coppertop AA/AAA line, Duracell explained that this new system can deliver extra life* in some devices or extra power* in others.
How do we use duracell Optimum batteries?
Eleanor is my little scientist and adventurer. It’s rare for a day to pass without her taking a closer look at something with her magnifying glass and trusty flashlight. When she’s in the middle of an adventure, the last thing that I want to happen is for her flashlight battery to lose power and take her focus off of what she’s learning or playing. We choose high quality batteries that don’t need to be replaced quite as often to reduce how often this happens. Better batteries = less sudden battery deaths = happier preschooler = happier Mama. It’s basically a win all around.
Why do we choose Duracell® Optimum Batteries?
Here are my top reasons for choosing to switch to Duracell® Optimum batteries:
1. Duracell® is the #1 trusted brand by consumers worldwide. I’ll be honest–I’ve tried my fair share of generic brand batteries. I’ll be the first to say that we buy off-brand products the majority of the time. HOWEVER, batteries are one of the places we don’t skimp because we believe it makes a difference. We’ve gone through a LOT of batteries in the past 4 years of parenthood and really like Duracell. Now that Duracell offers the Optimum line, we’re feeling better about our batteries.
2. This goes with my first reason — l’m all for saving money. However, sometimes we save more money by investing more on the front end. Yes, we could buy generic, cheaper batteries than these, but we believe these are better in the long run.
3. Duracell® voluntarily chose to remove mercury from ALL of their batteries in the early 1990s. I’m a huge fan of brands that make their products safer by eliminating hazardous materials from their lineup. I like to know that if we have a battery mishap, there’s no risk of my daughter being exposed to mercury.
4. I’m also a fan of brands that pay attention to their environmental impact. Duracell® uses up 55% recycled materials in the card portion and up to 30% in the plastic portion of their packaging. You’re then able to recycle both of those components after use, which is a win. You can read more about how to properly dispose of your batteries here. I know this may seem like a silly reason to some, but it’s time for all brands to be mindful of their environmental impact. And it’s time for consumers to support those who are actively taking those steps. It’s nice that this new packaging also includes a reusable tray to store unused batteries for easy storage.
should you switch to Duracell optimum?
We’ve been very pleased with these batteries so far! They are still going strong, and obviously, Little Miss is in full adventure mode! I really believe good batteries are worth the investment. You can find Duracell Optimum batteries at Food Lion. They come in AA or AAA and in packs of 4, 6, or 12.
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